Assistant Manager/Deputy Manager – Product Management (Chronic Care)

* Drive the development and execution of strategic marketing plans for chronic care products, aligning with business objectives and growth strategies. * Analyze market trends, competitor activities, and prescription behavior to uncover growth opportunities and inform data-driven decision making. * Architect product positioning, promotional strategies, and brand plans that resonate with target audiences and drive business results. * Lead training and development initiatives for field force teams, ensuring they possess in-depth product knowledge and the skills to effectively engage with healthcare professionals. * Design and develop impactful promotional materials, including visual aids, brochures, and digital content, that capture the essence of chronic care products and resonate with target audiences. * Monitor and evaluate product performance, sales trends, and ROI of marketing activities, using insights to optimize marketing strategies and improve business outcomes. * Collaborate with cross-functional sales teams to ensure seamless execution of marketing strategies in the field, driving revenue growth and market share expansion. * Organize and execute scientific seminars, CME programs, and doctor engagement activities that foster strong relationships with healthcare professionals and key opinion leaders. * Foster and maintain strategic relationships with key opinion leaders, healthcare professionals, and other stakeholders to stay abreast of market trends and emerging opportunities. * Ensure timely and effective implementation of product-related strategies across all territories, leveraging market insights and customer feedback to drive continuous improvement. * Develop and deliver periodic reports and presentations that provide actionable insights and recommendations to senior management, informing business decisions and strategic planning.