Executive, Branding & Digital Marketing (Animal Health Business)

• Spearhead the development of innovative brand strategies that amplify the company's animal health portfolio and drive business growth. • Architect a unified brand voice across all touchpoints, ensuring consistent messaging and visual identity. • Lead product branding initiatives for diverse livestock segments, including poultry, dairy, and aquaculture. • Design and execute targeted digital campaigns that engage farmers, distributors, and veterinarians, leveraging platforms like Facebook, YouTube, and Google Ads. • Champion the company's online presence, overseeing website and social media management to foster a strong digital footprint. • Drive SEO/SEM optimization to boost visibility, credibility, and reach of animal health products. • Foster cross-functional collaborations with technical and veterinary teams to ensure scientific precision and accuracy in marketing efforts. • Craft compelling promotional materials, including brochures, leaflets, and product guides, that resonate with target audiences and showcase product value.