Sales Officer, Modern Trade (Food & Beverage Business)

* Drive sales growth by generating orders and conducting follow-ups with assigned modern trade outlets to meet targets. * Foster strategic partnerships with key retail stakeholders, including outlet managers and decision-makers, to expand business opportunities. * Lead in-store execution by monitoring shelf availability, visibility, and planogram compliance to optimize product display. * Architect and deploy in-store promotions, activation campaigns, and point-of-sale materials to boost brand visibility and sales. * Collaborate with distribution and logistics teams to ensure seamless stock management and timely deliveries. * Analyze competitor activity, tracking pricing, visibility, and promotional strategies to inform business decisions. * Gather and analyze outlet-level sales data, promotional feedback, and trade insights to identify trends and areas for improvement. * Manage and resolve outlet-level issues, including stock discrepancies, returns, and merchandising support, to maintain a high level of customer satisfaction. * Champion new product launches and priority initiatives, providing dedicated support to drive business results. * Uphold brand standards and guidelines, ensuring consistent execution and maintaining a strong brand presence in all assigned outlets.