SaaS Growth Marketer - B2B

* Spearhead SaaS growth initiatives by designing and executing targeted digital marketing campaigns to acquire YouTube creators and management agencies. * Architect and optimize content strategies, leveraging SEO and GEO to drive organic traffic and amplify the BrokenTube brand voice across the blog and other channels. * Drive social media expansion and community engagement on platforms like Twitter, LinkedIn, and Reddit, fostering a strong presence within the creator economy. * Lead outreach and lead generation efforts through targeted cold email campaigns and direct outreach to high-value prospects, including YouTube agencies and large channels. * Boost conversion rates by analyzing user journeys, refining copy, and optimizing campaigns to streamline the transition from the Free Plan to premium tiers. * Manage and analyze key marketing metrics, including user sign-ups, campaign ROI, and marketing KPIs, using tools like Google Analytics, Search Console, and Google Tag Manager to inform data-driven decisions.