Senior Content Writer

* Spearhead content marketing operations, driving strategic growth and scalability in collaboration with the SEO team and content writers. * Architect and execute comprehensive content marketing strategies, aligning with SEO, GEO, and AEO objectives to maximize impact. * Develop and implement a robust content roadmap, complete with topic clusters and a content calendar, to ensure a cohesive and optimized content approach. * Craft and refine content briefs, outlines, and structures, guaranteeing all content is SEO-friendly, user-centric, and optimized for search engines and AI platforms. * Create and edit high-quality blog posts, service pages, and marketing content as needed, showcasing exceptional writing and editing skills. * Optimize content for AI-driven search platforms, structuring it for featured snippets, FAQs, and answer-based queries to enhance discoverability. * Implement entity-based SEO and semantic content optimization, ensuring content aligns with search intent and conversational queries. * Drive the development of content that is easily extractable for AI answers and voice search, staying ahead of the curve in content innovation. * Lead and manage a team of content writers and contributors, assigning tasks, monitoring progress, and ensuring timely completion of projects. * Review and edit team content to guarantee quality, SEO, GEO, and AEO optimization, providing constructive feedback and guidance to junior writers. * Foster a culture of continuous improvement, training and guiding team members to enhance their performance and stay up-to-date with industry trends. * Collaborate with cross-functional teams, leveraging strong English writing and editing skills, and a deep understanding of SEO, GEO, and AEO concepts to inform content strategy. * Stay at the forefront of industry developments, utilizing knowledge of search intent, entity SEO, and semantic content to drive content planning and topic clustering.