M
Manager - Brand
Meridian Group
Chattogram
Full TimeNot specifiedBdJobsActive Hiring
Salary
Negotiable
Deadline
19 May 2026
Source
BdJobs
Location
Chattogram
Salary
Negotiable
Deadline
19 May 2026
Key Responsibilities
• Spearhead brand strategy and execution across digital and offline channels to drive business growth and engagement
• Architect and launch targeted campaigns that boost footfall, sales, and brand loyalty
• Collaborate with key stakeholders to craft compelling offers, events, and experiences that resonate with target audiences
• Drive daily operations, overseeing agencies, activations, and online/offline channels to ensure seamless execution
• Deliver high-impact campaigns with measurable ROI, analyzing performance data to inform future strategies
• Optimize brand performance through data-driven insights, ensuring continuous improvement and KPI achievement
• Develop and implement promotions that drive business results and reinforce brand identity
• Foster strong brand reputation and perception through strategic communication and stakeholder engagement
• Lead agency, vendor, and partnership management, ensuring effective collaboration and budget management
• Oversee digital platform management, ensuring consistent and high-quality brand expression across all channels
• Ensure brand consistency and excellence, maintaining a strong brand voice and visual identity across all touchpoints
Requirements
Skills
Digital marketingOffline marketingAgency/vendor managementData analysisCampaign planningCommunication
Education
- Bachelor of Business Administration (BBA)
- Master of Business Administration (MBA)
- BBA/MBA in Marketing/THM
Additional
- FMCG, Hospitality (Food Court, Hotel & Restaurant), Retail, or Lifestyle industries preferred
- Creative thinker with strong communication skills
- Strong in both digital & offline marketing
- Skilled in agency/vendor management
- Takes full ownership with minimal supervision
- Uses data to optimize performance
- Plans campaigns to drive footfall & engagement
- Focused on ROI and measurable impact
- Solid commercial mindset
- Proven track record in driving sales
- Thinks like a business driver
Compensation & Benefits
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