Senior Executive / Junior Assistant Manager, PMD

* Drive the development and execution of annual marketing strategies for assigned brands, aligning with business objectives and fueling growth. * Architect and manage promotional budgets and demand forecasts, ensuring seamless alignment with corporate goals. * Spearhead the launch of new products, identifying market gaps and opportunities to propel business expansion. * Conduct competitive landscape analyses, informing the development of targeted marketing strategies and uncovering avenues for growth. * Foster strong relationships with Key Opinion Leaders, regulatory authorities, and professional bodies, ensuring compliance and thought leadership. * Design and deploy promotional campaigns through field forces, leveraging data-driven insights to optimize engagement. * Lead the organization of clinical meetings, seminars, and scientific sessions, enhancing engagement with healthcare professionals and reinforcing brand presence. * Oversee the creation, procurement, and distribution of promotional materials, ensuring timely and effective support for marketing initiatives. * Collaborate with cross-functional teams, including Sales, Supply Chain, and Production, to guarantee smooth product availability and launch execution. * Provide expert scientific and product support to physicians and internal stakeholders, addressing queries and driving brand adoption. * Analyze brand performance through monthly, quarterly, and yearly reviews, assessing sales, market share, and promotional expenses to inform strategic decisions. * Interpret prescription audit data and brand performance reports, leveraging insights to drive business growth and optimize marketing strategies.