Designer (Furniture)

* Spearhead the design and development of innovative, market-driven furniture products that drive sales growth and align with company objectives. * Architect cost-effective, production-feasible, and commercially viable designs that meet customer needs and exceed industry standards. * Develop comprehensive design materials, including 2D and 3D designs, working drawings, and presentation materials that showcase products and support sales strategies. * Drive sales growth and product positioning by creating designs that support target pricing strategies and stay ahead of global and local furniture trends. * Conduct market research and competitor analysis to inform new product ideas and stay up-to-date on the latest materials, finishing techniques, and industry developments. * Design and prepare presentation boards and concepts that align with brand direction and support business objectives. * Create detailed production drawings and specifications that ensure seamless manufacturing and production processes. * Collaborate with cross-functional teams, including production, procurement, sales, and marketing, to resolve design and manufacturing challenges and drive business results. * Analyze design feasibility, considering factors such as materials, cost, durability, and production time, to optimize designs and improve production efficiency, cost control, and product quality. * Work closely with the production team to ensure smooth execution of design and manufacturing processes. * Coordinate with the procurement team to select and source materials that meet design and quality standards. * Partner with the sales and marketing team to develop customer-focused designs that drive revenue growth and support business objectives. * Ensure all designs meet company quality standards and industry benchmarks, and monitor product consistency, finishing, and usability. * Manage product development timelines, ensure timely delivery, and maintain accurate documentation of drawings, revisions, and design updates. * Provide regular reports on product performance, identify areas for improvement, and drive design and product development enhancements.