Area Sales Director

• Drive sales growth by delivering monthly and annual targets across sales, distribution, and collection metrics. • Develop and manage high-performing Territory Managers through targeted training, coaching, and performance monitoring. • Boost product visibility through regular market visits, optimizing merchandising strategies, and ensuring seamless execution. • Collaborate with distributors to guarantee product availability, streamline operations, and resolve potential issues. • Architect and execute trade promotions, campaigns, and route-to-market initiatives that propel business forward. • Provide data-driven insights through regular sales performance analyses and reports, informing management decisions. • Unlock new market opportunities by identifying untapped areas and ensuring comprehensive territory coverage. • Stay ahead of the competition by tracking market trends, analyzing competitor activities, and recommending strategic responses. • Foster strong, lasting relationships with key stakeholders, including retailers, wholesalers, and distributors, to drive mutual growth and success.