Digital Programs & Growth Specialist

* Spearhead the execution of the monthly social media calendar, ensuring timely publication of educational posts, student testimonials, and course announcements across Facebook, Instagram, and LinkedIn. * Foster brand loyalty by actively monitoring social media channels, responding promptly to comments and messages, and maintaining high engagement levels. * Drive community growth by analyzing digital trends, identifying opportunities for content optimization, and implementing strategies to boost organic reach and follower loyalty. * Architect a seamless lead generation process, tracking and categorizing incoming inquiries, prioritizing "Hot Leads" for immediate conversion, and ensuring accurate CRM data. * Ensure CRM integrity by maintaining up-to-date records, accurate contact history, and follow-up dates for all prospective students. * Proactively engage with prospects through calls and chats, providing personalized guidance on course benefits and facilitating successful enrollment. * Command the virtual learning environment, managing student admissions, troubleshooting technical issues, and ensuring professional excellence in every class. * Transform raw teacher lectures into premium study materials, including "Premium Student Notes," PDFs, and MCQ banks, and upload them to the Learning Management System (LMS) in a timely manner. * Deliver personalized onboarding experiences for new students, conducting digital walkthroughs to ensure seamless navigation of the portal and access to academic resources. * Collaborate with the marketing team to monitor ad performance, analyze conversion data, and suggest improvements to optimize lead quality. * Conduct market benchmarking analysis to ensure the digital strategy, content quality, and pricing remain competitive and industry-leading. * Drive performance excellence by tracking key metrics, including conversion rates, content consistency, note accuracy, and response speed, and implementing data-driven strategies to optimize results.