Sr. Business Analyst/ Business Analyst

• Drive business growth by analyzing key drivers, including organic and price growth, to inform strategic decisions • Architect inventory management strategies, leveraging stock availability and NSI loss reports to minimize shortages and overstocking • Develop and manage financial reporting frameworks, including P&L breakdowns, to ensure transparency and data-driven insights • Lead ROI analysis across marketing initiatives, evaluating effectiveness and optimizing spend to maximize returns • Assess marketing leverage and gross profit (GP) impact, measuring the return on investment for every dollar spent • Conduct in-depth brand profitability analyses, identifying top performers and trends to inform business strategy • Design and maintain SQL databases to support data-driven decision making • Create territory-specific performance and profitability reports, providing actionable insights for stakeholders • Spearhead competitive analysis using IMS and Rx data, identifying market trends and opportunities • Generate comprehensive cash flow and business performance reports, enabling data-driven decision making • Develop portfolio-level GP and PBT reports, tracking employee-level performance and informing talent development strategies • Perform district-level profitability analyses, optimizing resource allocation and driving business growth • Evaluate the effectiveness of promotional spending, identifying areas for improvement and optimizing marketing budgets • Conduct resource allocation analyses at the territory level, ensuring optimal deployment of resources to drive business outcomes • Deliver insight-driven recommendations to stakeholders, driving business growth and informing strategic decision making