Executive - Furniture Design & Product Development

1. Product Design & Business-Oriented Development• Design and develop innovative, functional, and market-driven furniture products aligned with company sales objectives• Ensure designs are cost-effective, production feasible, and commercially viable• Develop 2D & 3D designs, working drawings, and presentation materials• Create designs that support sales growth, product positioning, and target pricing strategy• Stay updated with global and local furniture trends, materials, and finishing techniques• Conduct market research and competitor analysis to develop new product ideas• Prepare presentation boards and concepts aligned with brand direction2. Technical & Production Integration• Prepare detailed production drawings and specifications• Ensure design compatibility with factory production capabilities and CNC processes• Work closely with production team to resolve design and manufacturing challenges• Conduct feasibility analysis considering materials, cost, durability, and production time• Optimize designs to improve production efficiency, cost control, and product quality3. Collaboration & Coordination• Coordinate with procurement team for material selection and sourcing• Work with sales & marketing team to develop customer-focused and revenue-generating designs• Liaise with factory production team for smooth execution of design• Support sales team with design explanations and customization solutions when required4. Quality Assurance• Ensure all designs meet company quality standards and industry benchmarks• Monitor product consistency, finishing, and usability5. Project Management & Documentation• Manage product development timelines and ensure timely delivery• Maintain proper documentation of drawings, revisions, and design updates• Provide regular reports on product performance and improvement opportunities