Digital Marketing & Content Executive

* Spearhead social media strategy across Facebook, Instagram, and TikTok, driving engagement and brand awareness * Architect monthly and weekly content calendars that captivate audiences and align with business objectives * Craft compelling content, including captions, ad copies, and social media posts that resonate with diverse audiences * Edit and produce high-quality, bite-sized videos using cutting-edge tools like CapCut and Canva * Develop and execute targeted Facebook Ads campaigns, leveraging intermediate-level skills to optimize performance * Stay ahead of the curve by researching trending content ideas, industry trends, and innovative marketing strategies * Drive data-informed decision-making by analyzing performance metrics and preparing insightful reports that inform future content initiatives